KNOWLEDGE DRIVEN PERFORMANCE SOLUTIONS

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Communicate-Educate-Participate

Marketing is a discipline that keeps re-inventing itself for the purpose of attracting the intended audience and hopeful sell the products or service and they may even do a fairly good message of communicating the messages.  This is why they are left scratching their heads when a marketing campaign fails.  Marketers fail to teach their […]

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The Right Training

This past week I was contacted by a Director of Sales Training for some “off-the-shelf” sales training to assist his non-executive sales staff.  This person felt that he could take some generic off-the-shelf training and be effective for his sales team.  Obviously his approach was some training is better than no training. By the way […]

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Attract, Market and Earn

Getting people and business to accept change and try a new approach is a difficult task to say the list.  Technology, the internet and face book in particularly has revolutionized the way that business can interact with one another and personally I believe it provides hope for those that believe the “good old days” are […]

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Natural Evolution

Business cycles are speeding up, markets shift quickly and conditions can change rapidly. In this environment, learning and development is no longer something that is done to employees. It is an essential element of an organization’s DNA and is critical for its continued growth and evolution. It is a source of insight and innovation as […]

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Communcation Challenges

Last week while visiting with a client they mentioned that communication with the walls of the organization was a real challenge.  The client was a large health-care supply distributor that serves health facilities of all kinds. The conversation was about workers under the age of thirty using text messages with one another two cubicles away […]

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Path to Sales Success

The appeal of choosing a career in sales is that it has unlimited potential while continuing to challenge one to become their very best.  A professional sales career is not for the timid and is not for those individuals looking for a predictable workload with a set number of hours per week in which to […]

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Outdated Teaching Methods

It is a known fact that different people learn in different ways but it never ceases to amaze me how many organizations continue to do something the same thing over and over and expect different results.  The world of today demands organizations and individuals must differentiate themselves if they really want to get their messages […]

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Setting Goals for 2011

Now is the time to set your goals for the upcoming year.  There is more to simply naming goals one needs a plan and a time-line to make them happen.  I believe far too many professional believe that as long as they have an idea in their mind they have a jump start on achieving […]

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Christmas Louie

This is a picture of my dog Rupert with one of his favorite toys “Christmas Louie.”  Christmas Louie is a family tradition that started about 4 years ago when I was in Pet Smart around Christmas time and found a toy stuffed moose dressed in Christmas gear.  The stuffed toy comes with a built-in squeaker […]

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Sales Takes Time

No one ever said that the sales profession is an easy profession and those that think that way are fools.  The sales profession takes time, investment and persistence.  If one is unwilling to accept these basics of selling they will struggle and probably fail in their efforts. I have invested three decades in the sales […]

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